10 Ironmans. 10 Days. 10 Cities. This Is Project TENacity. Show your support.

OMNIA Athlete Coaching

Bespoke 1:1 online coaching with a dedicated OMNIA coach who becomes your partner in building genuine capability.

You can piece together a training plan from YouTube, Reddit and trial and error. You can make progress. You can even get decent results.

But there’s a ceiling. And you already know you’ve hit it.

The athletes who break through that ceiling aren’t more talented, more motivated, or more disciplined than you. They just stopped wasting time figuring it out and started working with someone who already had the answers.

That’s what OMNIA Athlete Coaching is. Not just a programme you follow. A coach who knows you, and builds everything around the specific person you are, the life you live, and the goals you’re chasing.

 

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Everything you need. Nothing you don't.

Every OMNIA athlete gets a complete coaching system built around them

PERSONALISED 1:1 COACHING

Bespoke training built entirely around your goals, lifestyle, and recovery needs. Your coach builds your programme, watches how you respond, and adjusts it continuously. When something isn’t working they catch it early. When you’re ready to push harder they’ll show you how

1:1 NUTRITION SUPPORT

Tailored fuelling strategies from Tom McClure, Head of Performance Nutrition. Direct messaging access, quarterly strategy calls, and race day nutrition planning. Makes nutrition feel doable — not another thing to stress about.

COACH CHECK INS

Your coach is available every day for questions, support, and schedule changes. Weekly check-in calls to review progress, adjust training, and keep you on track. You always have someone in your corner who knows exactly where you are and where you’re going.

ATHLETE HUB ACCESS

Access to a private group of driven athletes pushing each other further – motivation and support on tap. Our Athlete Hub also includes monthly webinars and guest speakers.

Nutrition Support

From Head of Performance Nutrition Tom McClure

Our Head of Performance Tom McClure has worked with everyone from general population clients to elite athletes in rugby, CrossFit, and now a growing crew of hybrid athletes trying to hit big goals. Tom’s job is to make nutrition feel doable, not overwhelming. To give athletes clarity, confidence, and enough flexibility to actually enjoy the process.

What’s included?

  • Personalised onboarding call
  • Direct messaging for ongoing questions and feedback
  • Weekly tailored notes based on your goals, training, and progress
  • Monthly live group Q&A to share wins and get expert insights in real time
  • Monthly 1:1 calls with Tom to review performance, overcome challenges, and fine-tune your strategy.
Nutrition Support Pattern

Real Athletes. Real Results.

Manuel

“Just want to thank Head Coach JB for the amazing preparation, the double long run weekend before race day was brutal (76km Ultra) but really good to prepare the leg for the worst. Surprisingly my leg was completely recovered by Monday morning, really impressed. I want to thank Tom for his knowledge and tip on nutrition during both training and race day as well as the Omnia community for keeping me motivated and helping pushing the limits”

Manuel Ultra Marathon Finisher
Ben Frisby

“With just 4 weeks from my first ultramarathon to the marathon I ran on Sunday, I had my work cut out. I worked closely with Head Coach James to make sure my training was on point, as this quick a turn around is pretty crazy for me. I did lots of speed work and my fitness had never been better. I got 3:34 last year at Edinburgh marathon and last Sunday I ran a 3:10 marathon.

The crazy thing was, I believe I had a little more in the tank. Sub 3 hours is going to happen very soon”

Ben Frisby Marathon PB
Jess

“I started working with Omnia in January 2024 for their Wintering programme. I enjoyed that so much they I bought their Strength + Half Marathon plan which I have completed twice as well as my second Wintering in 2025. I am now a Gold Member and have amazing support from the coaches, nutrition team and the amazing community. My strength gains have been more than I could have believed with it impacting my running. I have been lucky enough to meet some of the community and coaches in person and they are some of the most kind, amazing and inspiring people I’ve met. Couldn’t recommend Omnia more”

Jess From 5km to Ultramarathon

An OMNIA Athlete Story

He thought his best years were behind him.

Antonio is 43. He has a career, a family, and a mortgage. Like a lot of OMNIA athletes, he came to us convinced that the ambitious version of himself — the one who chased big goals and did hard things — belonged to a younger chapter of his life.

He was wrong.

With the right structure, the right methodology, and the right belief in what’s possible — Antonio ran his first 100km and completed a sub-12 hour Ironman. All while lifting weights he hadn’t touched since his early 30s.

“I’ve run my first 100km and completed a sub 12 hour Ironman all while lifting weights I hadn’t touched since my early 30s. And I’m in the best shape of my life.” — Antonio, 43

Not bad for someone who thought he was done.

An OMNIA Athlete Story Pattern

Whatever goal you're chasing – we've been here before.

OMNIA athletes come to us with vastly different goals. Some are chasing a sub-5 minute mile and a 500lb deadlift on the same day. Others are working toward their first 10K as a hybrid athlete. What they all have in common — they want to be stronger, faster, more resilient, and ready for whatever physical challenge life throws at them.

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HOW IT WORKS

APPLY
1

APPLY

Fill in your application. Tell us about your training background, your goals, your lifestyle, and what you want to achieve. Takes less than 5 minutes.

BOOK YOUR CALL
2

BOOK YOUR CALL

Once you’ve applied you’ll be taken straight to our calendar. Pick a time that works for you and book your free 30-minute performance consultation with one of our coaching team.

SPEAK TO THE TEAM
3

SPEAK TO THE TEAM

An honest conversation with your coach about where you are, where you want to be, and how OMNIA can get you there. This is where it starts to get real.

YOUR PLAN IS BUILT
4

YOUR PLAN IS BUILT

Your coach builds a completely bespoke programme around your life — your schedule, your training history, your recovery needs, and your goals. Everything is built specifically for you. Nothing is off the shelf, nothing is generic.

GET SET UP
5

GET SET UP

You’ll be onboarded onto TrainingPeaks where your training lives. It links seamlessly to your smartwatch and Strava so everything is in one place. You’ll also get immediate access to the OMNIA Athlete Hub and your new community of driven athletes.

START MOVING FORWARD
6

START MOVING FORWARD

You have a clear, structured path to exactly where you want to be. Your coaching team is in your corner, every single day. No more guessing. No more going at it alone.

MEET THE COACHES

JAMES BLANCHARD

JAMES BLANCHARD

HEAD COACH

Structure, strategy, and zero fluff. From GB Rugby 7s to OMNIA — he’s been the athlete chasing impossible goals and coaches from that experience. — Deadlift: 240kg / Squat: 240kg — Half Marathon: 1:28.

KIERAN RICHARDSON

KIERAN RICHARDSON

COACH

British Army Airborne Officer turned hybrid coach. 450+ athletes coached from elite UKSF candidates to complete beginners. Smart programming, honest accountability. — Deadlift: 262kg / 530lb — 5km: 17:47 / Sub 5-min mile

TOM MCCLURE

TOM MCCLURE

HEAD OF PERFORMANCE NUTRITION

Performance nutritionist and dad. Makes nutrition feel doable, not overwhelming — with the numbers to back it up. — 100 miles in 22 hours — 200kg DL + sub-20 5km — 13 marathons in 13 days for Movember

CRAIG MABON

CRAIG MABON

COACH

National rowing titles turned Ironman athlete. Everything he asks of his athletes, he’s doing himself — Marathon: 2:54 / Ironman: 10:03 — Ironman 70.3: 4:24 -100-mile ultra completed — West Highland Way

WHAT OUR ATHLETES HAVE TO SAY

Don’t just take our word for it –
hear what our athletes have to say.

Their success speaks volumes.

Ready to find out what you're capable of?

OMNIA Athlete Coaching is for people who’ve decided that ordinary isn’t enough.

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